About IDEA Source
IDEA Source was created as a result of the prestigious Pyramid Competition, hosted by Promotional Products Association International (PPAI). Each year, PPAI, the only international non-profit trade association dedicated to the promotional products industry, invites promotional consultants to submit nominations for their best marketing campaigns. The winners are determined based on creativity, impact and results.
Since the launch of these awards over 30 years ago, PPAI has collected case studies on more than 1,900 Gold, Silver and Bronze award-winning campaigns. each one includes objectives, implementation plans, budgets, client name, industry category, suppliers and results, as well as images of the campaign products.
For more information about the Pyramid Award Competition and how to get involved, please visit the Industry Recognition section of the PPAI website
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To learn more about IDEA Source, contact the PPAI Bookstore and Resource Center by calling 888-426-7724, ext. 3087.

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